Sean Greenfield
  • featured
  • November19th

    Social media is doing more than just giving marketing VPs every where a migraine, it’s fragmenting the heck out of brands’ online existences. Even if you provide a link to every social network or relevant site you’re part of, the user still ends up leaving your site. Ask an agency to fix this for you and you end up with a major bill and a web app that might not work so well.

    turnsocialinaction

    Enter a buddy, Matt Hendrick, at TurnSocial.com. His team built a toolbar that turns a website into a complete social hub. It doesn’t just link to social sites or preview still pages but shows live searches for realtime conversations about your brand.

    Why so amazing? In a recent conversation, Hendrick and I discussed the success of startups and how they’re linked in innate human desires. TurnSocial is the Read More

  • November4th

    In what was a rather challenging year, a few good notes have surfaced. A few sites I worked on while at the Horn Group in San Francisco were recognized in the 2009 W³ Awards for creativity and innovation in web design.

    Altimeter Group | Visual Design Lead

    altimetersiteThe first site was Charlene Li’s Altimeter Group (.net). I acted as the visual design lead for Charlene, a social media thought leader, co-author of Groundswell and former Forrester analyst.

    This was an exciting opportunity to work with a recognized industry name and I gained a ton of respect for her strategic, big-picture mind. She demonstrated the “I get it,” personality by responding to abstract ideas and presentations with questions and ideas for the next step rather than the practical application that would eventually occur. An open mind early in the project life cycle made this a very enjoyable experience. Read More

  • October20th

    Just in case you were wondering what the heck happened to all that progress I was making on the site… Well, I had one minor distraction. I got married. Read More